Liconi
Design - 2015
Liconi, a centerpiece designed by Pierfrancesco Cravel for Alessi, awarded with the 2011 GOOD DESIGN ® by the Chicago Athenaeum Museum of Architecture and Design ¹. Pictures by Armin Linke.
In recent years, design has gone on reproducing itself, as if the world did not exist. It looks at itself in the mirror like Adonis.
By doing so, it has reached a very high level of saturation and perfection; always elegant, intelligent, sophisticated. This path can go on forever, but it leads nowhere…
Its self-referential language no longer has any relationship with the reality that surrounds it, the history, life, love and also the geography and alpine lakes.
This tray by Piefrancesco Cravel for Alessi is an attempt to break the isolation; in fact it is not an object but rather a segment of territory, a narrow alpine valley with the Lake Liconi lying at its bottom; a small lake on which design can mirror itself and, like Adonis, can run the risk of falling into it and disappearing…
Andrea Branzi
Notes:
1. GOOD DESIGN is the oldest and the most prestigious Awards Program organized worldwide. Founded in 1950 in Chicago by the former MoMA curator Edgar Kaufmann, Jr., together with pioneers in modern design such as Charles and Ray Eames, Russel Wright, George Nelson, and Eero Saarinen, GOOD DESIGN honors the yearly achievements of the best industrial and graphic designers and world manufacturers for their pursuit of extraordinary design excellence.
